How to Track Multi-touch Attribution in Salesforce

One of the most important aspects of marketing online is understanding the effectiveness of your different

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How to See What Web Pages a Lead Visited

When new leads come into Salesforce from the forms on your web site, do you wish you could know more about

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Campaign Tracker 2.0 Now Live

CloudAmp is pleased to announce the release of Campaign Tracker 2.0, the Salesforce app which lets you track

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Google Analytics Changes: Visits and Unique Visitors now Sessions and Users

Google Analytics rolled out some changes in April 2014 rather quietly, changing the naming of some of their most

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5 Big Ways to Maximize Your Salesforce Dashboards

Today we published a guest post on the Salesforce blog titled “5 Big Ways to Maximize Your Salesforce Dashboards”

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How to Customize Salesforce Dashboards

In this post I am going to show you how to customize existing Salesforce dashboards, such as those

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CloudAmp Founder David Hecht’s Marketing Presentation at Dreamforce

CloudAmp Founder David Hecht will be giving a talk on online marketing tactics at Salesforce’s annual Dreamforce

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The Opportunity of ‘(Not Provided)’ Google Keywords

In late 2011, Google began encrypting searches from anyone logged into a Google service (Gmail, Google +, etc.), so

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6 Reasons You Need Web Tracking and Analytics Data in Salesforce

If you are doing online marketing and using Salesforce, chances are there is some important information

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How to get a detailed Email about every new lead in Salesforce

Many online marketers and demand generation professionals want to track their leads in Salesforce, and understand the

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Lead Tracking 101: Understanding Advertising ROI in Salesforce

Most marketers know they need to track their leads, in order to understand which advertising, blogs or social

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Tracking Google Adwords Results in Salesforce

This post explores a simple way to see Google Adwords results inside of Salesforce, using Google Analytics

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6 Challenges with Tracking Adwords Conversions in Salesforce

With the impending “end-of-life” of Salesforce for Google Adwords, I thought I’d dive a bit deeper into some of the

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Replacing Salesforce for Google Adwords

Salesforce for Google Adwords launched back in 2007, and for the first time made it easy to associate Adwords

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Great Marketing Slogan

I see this truck parked in front of a produce store at 23rd st and Mission a few times a week, and it makes me laugh

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The Emailed Dashboards School of Management

Today we have access to increasing amounts of data and analytics, from all kinds of systems and applications that

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CloudAmp’s Google Analytics Campaign Tracker launches on the AppExchange

Today we are proud to announce that CloudAmp’s first application for Salesforce, the

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Startup Salesforce Tip #1: The Founder Welcome Email

One easy and effective marketing best practice is to send out a personalized welcome email about a week

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Flying Blind in the Freemium Funnel

You launched your new App. Hundreds, maybe even thousands of people signed up for a trial or free plan.

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